When a customer opens the door and picks up your shipment, will they see a package featuring a bold, custom, one-of-a-kind color design? If so, you’ve created more than a purchase, you’ve created a moment – a connection has been created – an emotion has been stirred. And it’s all because you put as much thought into your package as you did your product.
Great inserts tell customers about the box’s theme, the products inside and your social media information – they also make you more money per subscription and increase loyalty. …and we all know that happier subscribers will leave more positive reviews and help increase future sales.
By simply shortening the window in which you ship, you can change a new subscriber’s ENTIRE experience with your product; increase their likelihood to renew AND, increase your overall month 1 retention!
Subscribers who are informed early and consistently about when to expect their first shipment are much happier AND are worth $70 more on average.
Setting subscriber expectations as to when they are going to receive their shipment is of the utmost importance. There is a clear correlation between positive subscriber experience and their understanding of your shipping practices.
Sourcing products for a new subscription box can be difficult. Creating a media kit can help potential partners make decisions much faster AND in your favor!
Make your expected ship date clear and improve customer experience, retention & expectations.
Reducing churn increases average subscriber revenue & drives up the value of your subscription business. Here are 4 simple reduction strategies (+2 best practices).
The holiday season is one of the most important times of the year for your subscription business. Here’s how to make the most of it.
After you start your business and begin operations, you’ll need to decide on how you’re going to account for your business activity. And by activity, we mean revenue.