Are you ready to take your subscription box from idea to reality? If so, this blog post is for you! Whether you are a new subscription box entrepreneur or a seasoned pro, having a solid business plan can make the difference between being a disorganized mess and having a solid strategy. Why you need a […]
Subscription School Guides
Two Ways Subscription Boxes Can Turn Gift Subscriptions into Paid Subscriptions and Increase Recurring Revenue
Over the next few weeks of the holiday season, your subscription box will generate more gift subscriptions in a month than you’ll likely generate the rest of the year. These new subscriptions create a tremendous opportunity for you to expose your box to new potential subscribers. This seasonal trend creates two huge opportunities for your […]
3 Last Minute Subscription Box Holiday Marketing Strategies You Shouldn’t Ignore
The holiday season is quickly approaching. Black Friday is a week away and Cyber Monday is right on its heels. Because Q4 brings a huge surge in subscription box subscriptions, we want to make sure that you have all of the tools you need to market your boxes effectively during this time. Last week, we […]
Holiday PR Strategies for your Subscription Box + Pitch Email Templates!
Most subscription box entrepreneurs can agree that Q4 is THE best time of the year to score new subscribers. In fact, most box owners see an increase of 4-6x in November & December alone. How exciting is that? Spoiler Alert: very exciting! This year, holiday spending is projected to surpass 1 trillion dollars, with the […]
The Logistics of Starting a Subscription Box: 3 Things You Need to Consider
Start your own subscription box: Click here to download the Cratejoy Subscription Box Business Plan Congratulations! If you are reading this blog post, there is a good chance that you are thinking about starting a subscription box business. That is very exciting. Just as with any business, there are some important logistics that you will […]
How to Calculate your Influencer Marketing Budget
When it comes to working with influencers, of any size, most of us have a hard time figuring out how influencer relationships actually work – especially when it comes to what our influencer marketing budget should be. Here’s a quick guide on gaging what your budget should be.
Designing your Box: Creating a Moment with Color
When a customer opens the door and picks up your shipment, will they see a package featuring a bold, custom, one-of-a-kind color design? If so, you’ve created more than a purchase, you’ve created a moment – a connection has been created – an emotion has been stirred. And it’s all because you put as much thought into your package as you did your product.
Cratejoy White Paper: Shipping Windows – Shorten your shipping window and make $74 more per subscriber!
By simply shortening the window in which you ship, you can change a new subscriber’s ENTIRE experience with your product; increase their likelihood to renew AND, increase your overall month 1 retention!
Cratejoy White Paper: Shipping Communication – Sellers who communicate shipping details make, on average, $70 per subscriber!
Subscribers who are informed early and consistently about when to expect their first shipment are much happier AND are worth $70 more on average.
Setting subscriber expectations as to when they are going to receive their shipment is of the utmost importance. There is a clear correlation between positive subscriber experience and their understanding of your shipping practices.